--- title: Data Decisions Group | Marketing Insights Blog description: If you're not using data for your marketing, we recommend a change in course — and a subscription to this blog. --- # Are you harnessing the power of data for your marketing decisions? Marketing Insights to drive decisions  [![Do Not Make Assumptions ](https://120937.hs-sites.com/hubfs/Do%20Not%20Make%20Assumptions%20.jpeg) ](https://120937.hs-sites.com/blog/the-problem-with-assumptions) [AI](https://120937.hs-sites.com/blog/topic/ai), [automate](https://120937.hs-sites.com/blog/topic/automate), [machine learning](https://120937.hs-sites.com/blog/topic/machine-learning) ## [The Problem with Assumptions](https://120937.hs-sites.com/blog/the-problem-with-assumptions) ![Picture of Bruno Delahaye](https://120937.hs-sites.com/hs-fs/hubfs/Bruno%20.jpg?width=50&name=Bruno%20.jpg) [Bruno Delahaye](https://120937.hs-sites.com/blog/author/bruno-delahaye) Jun 28, 2019 8:00:00 AM [ Read more ](https://120937.hs-sites.com/blog/the-problem-with-assumptions) [![Predictive Analytics](https://120937.hs-sites.com/hubfs/2020%20AEP.jpeg) ](https://120937.hs-sites.com/blog/medicare-aep-is-coming-october-15-2019) [Medicare Advantage](https://120937.hs-sites.com/blog/topic/medicare-advantage), [medicare supplement](https://120937.hs-sites.com/blog/topic/medicare-supplement), [Medicare Campaigns](https://120937.hs-sites.com/blog/topic/medicare-campaigns), [medigap](https://120937.hs-sites.com/blog/topic/medigap), [Medicare Part D](https://120937.hs-sites.com/blog/topic/medicare-part-d) ## [Medicare AEP is coming, October 15, 2019](https://120937.hs-sites.com/blog/medicare-aep-is-coming-october-15-2019) ![Picture of Mike Hail](https://120937.hs-sites.com/hs-fs/hubfs/Mike_Hail_Photo_Headshot.jpg?width=50&name=Mike_Hail_Photo_Headshot.jpg) [Mike Hail](https://120937.hs-sites.com/blog/author/mike-hail) Jun 26, 2019 3:18:53 PM [ Read more ](https://120937.hs-sites.com/blog/medicare-aep-is-coming-october-15-2019) [![Business Analytics-1-1](https://120937.hs-sites.com/hubfs/Business%20Analytics-1-1.jpg) ](https://120937.hs-sites.com/blog/ai-assisted-consumer-targeting-101) [AI](https://120937.hs-sites.com/blog/topic/ai), [automate](https://120937.hs-sites.com/blog/topic/automate), [machine learning](https://120937.hs-sites.com/blog/topic/machine-learning) ## [AI-Assisted Consumer Targeting 101](https://120937.hs-sites.com/blog/ai-assisted-consumer-targeting-101) ![Picture of Bruno Delahaye](https://120937.hs-sites.com/hs-fs/hubfs/Bruno%20.jpg?width=50&name=Bruno%20.jpg) [Bruno Delahaye](https://120937.hs-sites.com/blog/author/bruno-delahaye) May 31, 2019 8:00:00 AM [ Read more ](https://120937.hs-sites.com/blog/ai-assisted-consumer-targeting-101) [![Predictive Analytics](https://120937.hs-sites.com/hubfs/data-decisions-blog-header-9%20Tips%20for%20Email%20Marketers%20Worth%20Repeating.jpg) ](https://120937.hs-sites.com/blog/what-to-avoid-when-looking-for-list-rentals) [Response List](https://120937.hs-sites.com/blog/topic/response-list), [Customer acquisition](https://120937.hs-sites.com/blog/topic/customer-acquisition), [List Rental](https://120937.hs-sites.com/blog/topic/list-rental) ## [What to Avoid When Looking for List Rentals](https://120937.hs-sites.com/blog/what-to-avoid-when-looking-for-list-rentals) ![Picture of Whitney Hamilton](https://120937.hs-sites.com/hs-fs/hubfs/Whitney_Hamilton_Photo_Headshot.jpg?width=50&name=Whitney_Hamilton_Photo_Headshot.jpg) [Whitney Hamilton](https://120937.hs-sites.com/blog/author/whitney-hamilton) Apr 20, 2019 1:42:00 PM [ Read more ](https://120937.hs-sites.com/blog/what-to-avoid-when-looking-for-list-rentals) [![](https://120937.hs-sites.com/hubfs/TCPA.jpg) ](https://120937.hs-sites.com/blog/tcpa-legislation) [customer satisfaction](https://120937.hs-sites.com/blog/topic/customer-satisfaction), [TCPA](https://120937.hs-sites.com/blog/topic/tcpa), [utilities](https://120937.hs-sites.com/blog/topic/utilities) ## [TCPA Legislation](https://120937.hs-sites.com/blog/tcpa-legislation) ![Picture of Heather Primm](https://120937.hs-sites.com/hs-fs/file-16647833-png/images/heather_concrete3.png?width=50&name=heather_concrete3.png) [Heather Primm](https://120937.hs-sites.com/blog/author/heather-primm) Apr 8, 2019 8:12:00 AM For the past twenty years, DDG has been collecting data for a massive, multi-utility customer satisf... [ Read more ](https://120937.hs-sites.com/blog/tcpa-legislation) [![DDG-Rise-Blog-2](https://120937.hs-sites.com/hubfs/img/FGI_Website_-_Methods_-_Banner_Image_v2_-_Misc_Charts_-_Blue_Mask_80.png) ](https://120937.hs-sites.com/blog/takeaways-from-rise-medicare-marketing-and-sales-conference) [Medicare Advantage](https://120937.hs-sites.com/blog/topic/medicare-advantage), [Medicare Marketing](https://120937.hs-sites.com/blog/topic/medicare-marketing), [tradeshows](https://120937.hs-sites.com/blog/topic/tradeshows) ## [Takeaways from Rise: Medicare Marketing and Sales Conference](https://120937.hs-sites.com/blog/takeaways-from-rise-medicare-marketing-and-sales-conference) ![Picture of Whitney Hamilton](https://120937.hs-sites.com/hs-fs/hubfs/Whitney_Hamilton_Photo_Headshot.jpg?width=50&name=Whitney_Hamilton_Photo_Headshot.jpg) [Whitney Hamilton](https://120937.hs-sites.com/blog/author/whitney-hamilton) Mar 27, 2019 10:59:16 AM I am back from Rise’s 12th Annual Medicare conference, and thought I would share to my experiences w... [ Read more ](https://120937.hs-sites.com/blog/takeaways-from-rise-medicare-marketing-and-sales-conference) [![Data_Decisions_-_Home_Page_Banner_-_2](https://120937.hs-sites.com/hubfs/Data_Decisions/Data_Decisions_-_Home_Page_Banner_-_2.png) ](https://120937.hs-sites.com/blog/datadecisions-group-acquires-reach-the-platform) [best practices](https://120937.hs-sites.com/blog/topic/best-practices), [Direct maketing](https://120937.hs-sites.com/blog/topic/direct-maketing), [data driven marketing](https://120937.hs-sites.com/blog/topic/data-driven-marketing), [email marketing](https://120937.hs-sites.com/blog/topic/email-marketing) ## [datadecisions Group Acquires "Reach" the Platform](https://120937.hs-sites.com/blog/datadecisions-group-acquires-reach-the-platform) ![Picture of Whitney Hamilton](https://120937.hs-sites.com/hs-fs/hubfs/Whitney_Hamilton_Photo_Headshot.jpg?width=50&name=Whitney_Hamilton_Photo_Headshot.jpg) [Whitney Hamilton](https://120937.hs-sites.com/blog/author/whitney-hamilton) Jan 18, 2019 4:42:39 PM Mike, why did DDG acquire the “Reach Platform”? [ Read more ](https://120937.hs-sites.com/blog/datadecisions-group-acquires-reach-the-platform) [![medicare-marketing-toolkit-blog-header](https://120937.hs-sites.com/hubfs/medicare-marketing-toolkit-blog-header.png) ](https://120937.hs-sites.com/blog/medicare-marketing-toolkit) [Medicare Marketing](https://120937.hs-sites.com/blog/topic/medicare-marketing) ## [Medicare Marketing Toolkit](https://120937.hs-sites.com/blog/medicare-marketing-toolkit) ![Picture of Mike Hail](https://120937.hs-sites.com/hs-fs/hubfs/Mike_Hail_Photo_Headshot.jpg?width=50&name=Mike_Hail_Photo_Headshot.jpg) [Mike Hail](https://120937.hs-sites.com/blog/author/mike-hail) May 29, 2018 8:00:00 AM The Medicare opportunities are rapidly flying past us Each month a new group of Baby Boomers qualify... [ Read more ](https://120937.hs-sites.com/blog/medicare-marketing-toolkit) [![medicare-marketing-blog-header](https://120937.hs-sites.com/hubfs/medicare-marketing-blog-header.png) ](https://120937.hs-sites.com/blog/planning-your-medicare-marketing-campaign) [Medicare Marketing](https://120937.hs-sites.com/blog/topic/medicare-marketing) ## [Can You Afford to Wait to Plan Your Medicare Marketing Campaigns?](https://120937.hs-sites.com/blog/planning-your-medicare-marketing-campaign) ![Picture of Mike Hail](https://120937.hs-sites.com/hs-fs/hubfs/Mike_Hail_Photo_Headshot.jpg?width=50&name=Mike_Hail_Photo_Headshot.jpg) [Mike Hail](https://120937.hs-sites.com/blog/author/mike-hail) May 23, 2018 6:15:57 PM Each year I ask my friends — colleagues who work at a healthcare-related entity — when does your Med... [ Read more ](https://120937.hs-sites.com/blog/planning-your-medicare-marketing-campaign) [![11209276924_04a47d5715_o.jpg](https://120937.hs-sites.com/hubfs/11209276924_04a47d5715_o.jpg) ](https://120937.hs-sites.com/blog/the-internet-of-things) [market research experts](https://120937.hs-sites.com/blog/topic/market-research-experts), [marketing research](https://120937.hs-sites.com/blog/topic/marketing-research) ## [The Internet of Things (IoT)](https://120937.hs-sites.com/blog/the-internet-of-things) ![Picture of DDG MR Operations Team](https://app.hubspot.com/settings/avatar/d41d8cd98f00b204e9800998ecf8427e) [DDG MR Operations Team](https://120937.hs-sites.com/blog/author/ddg-mr-operations-team) Jan 24, 2018 4:19:58 PM Like most people pressed for time, I scan the news headlines just to get a sense of what’s going on ... [ Read more ](https://120937.hs-sites.com/blog/the-internet-of-things) ## Drive people to your products and services Learn more